In today’s article, I’m going to share tips on how to get more likes on Instagram photos. So if you’re interested in learning how you can boost your engagement, and get more comments and likes then keep reading this.
Why Getting Likes, Comments are Important?
Now what I find is that a lot of people evaluate their performance on Instagram based on the followers that they have. Well, in my opinion, I personally believe that your engagement is probably far more important than your following count.
And the reason for this is because, in Instagram, there’s just so many people who buy fake followers.
Nowadays brands and partners or whoever’s interested in potentially working with you on social media are always going to be looking at how many comments you have, how many likes you have and how many views you have on your posts on Instagram. In order to find if you are actually real or not.
So as to increase the engagement and to get more brand I’m going to share with you my six tips on how to get more likes on Instagram photos.
1. Optimize your each and every post
First of all, to make a photo optimize better you should include a location. For Eg:- If you are in a café then add the location so that people can find you faster if they were also looking for inspiration from that cafe.
You should also tag other accounts that are within your niche. And the reason for this is because if someone goes on their account and they look at their tagged photos, you might show up.
The next thing is, is that you should have a microblog like a caption or some sort of engaging caption that is very targeted to your niche or your target audience.
And last but not least, you should also have to optimize your hashtags to fit your niche. If you did this then I am pretty sure that you are going to get more likes in Instagram.
2. Put Call to Action at the End of Caption
The second tip that I have for you is very simple, yet also very effective. And that is when you are writing captions, make sure that you are putting a call to action at the end so that you are incentivizing your audience to actually continue the conversation.
For example, something that you can write are “Drop your favorite emoji if you agree,” or you could write something like, “Like this post if you agree,” or “Double-tap if you agree”. Or you can also write something like, “Comment below, I do love to hear your thoughts”.
You want to make sure that you are encouraging conversations to take place within your comment section so that you can increase your engagement.
3. Reply to all Comments
My third tip which is to make sure that you are replying to all comments within at least the first 60 minutes of posting.
The reason why you want to ensure that you are engaging back with your audience at least within the first 60 minutes is that in Instagram’s algorithm, they determine the success of your post based on the first 60 minutes and the amount of engagement that you receive.
So, imagine if within the first 60 minutes you get 10 comments and you reply to each one. Then that becomes 20 comments. That’s why you really want to make sure that when you are posting on Instagram that you’re also going to be at your phone so that you can continue the conversation and respond back to your audience.
And also aside from algorithm purposes, my rule of thumb is to just always bring value and engage back with your audience and actually make an effort to get to know the people who have really enjoyed your content so much so to leave a comment on your post.
That’s why in my opinion regardless of the algorithm, this is a best practice that you need to do on Instagram if you want to succeed as a personal brand and if you want to succeed on social media.
4. Understand the best time to post
Now in order to understand the best time to post, you really want to dive into your Instagram analytics.
Now what you want to do is you want to go to your Insights and then you want to click on Audience.
And within Audience, you want to scroll down and actually when you double tap, you’re going to be able to see the amount of people that are actually on and at what hours of the day.
You can also switch this to days and see which days of the week is best for you. And therefore, by having this information, it’s going to be a lot easier to make sure that your efforts are truly optimized and that you are posting at the times where people are going to be in the most engaged because they are on Instagram.
It does not make sense if your target audience is people who work 9:00 to 5:00 and you’re literally posting during the times where they’re at the office and they are not looking at their phones.
For me, personally, I really like to post after work when I know my target audience is probably scrolling through the Instagram as they’re commuting back home from the office or if they are just chilling at home after a long day of work binging on Instagram content.
That is my favorite time to post is when people are actually going to be on their phones. And remember, weekend patterns are very different from weekday patterns, so make sure that you really understand human psychology and that you really fine-tune your post times because this is really going to help you to get more likes on Instagram. This tip worked for me perfectly and this algorithm increased my like and engagement on Instagram posts.
5. Also Share the Post on Your Story.
The fifth tip that I have for you is that right after you post your photo, video, or whatever piece of content that you have on Instagram, make sure that you are also sharing it on your Instagram story.
And the reason for that is because with Instagram stories, there is no algorithm. It is all chronological. So what you want to do is you at least want to tease your post on your Instagram story so that when people are going through stories, they’ll see it right away.
There is no algorithm. They’re not going to be hidden and it will encourage them to visit your profile or to tap that post and look at your photo, like it, and potentially comment it especially if you followed my previous tips to encourage that behavior.
Make sure whenever you post a new post that you at least shout it out in your Instagram story so that you can drive more traffic to your original content. If earlier you have not done this then do it right now to get likes on your post.
6. Wait and Evaluate Your Performance.
Last but not least, my last tip that I have for you is that right after you post your content, wait a couple of days and evaluate your performance.
Now what I mean by evaluating your performance is that you want to go on your post maybe a couple days after to ensure that your data is going to give you the best picture possible.
You want to click View Insights and then you want to scroll up so that you can actually see what exactly your post was able to generate in terms of follows and interaction.
But what you really want to know is how many people actually followed you from that results of having this photo up. However, if you are seeing that your post generated all of these impressions but zero people actually followed you back because of this post, then that’s probably going to signal to you something.
Maybe your content wasn’t relevant or maybe your hashtags were targeting the wrong people and that’s why they didn’t follow you back. Maybe your content could be improved.
There’s a lot of different reasons why someone might not be following you. However, it’s really nice to actually see these impressions and look at this data to understand where you can optimize further.
If your post is generating follows or they’re converting into traffic to other places in your Instagram account, then I would say that you’re doing a pretty good job.
However, if you’re getting tons of traffic to that post but no actions are being taken, then you really want to take a step back and evaluate what you can improve within your profile so that you can increase your engagement and increase the chances of people following you back.
Now if you need more help in figuring out what content is best for your Instagram then let me know in comments and if any of you like Tips To Get More Likes On Instagram then share it on yur handle so that others can too read this.